Anjum Anand grew up in London but has also lived and studied in Geneva, Paris and Madrid. After gaining a European Business degree she decided to develop her interest in Indian cookery and, in particular, making her native food fresher, lighter and simpler to cook.
She has worked across the world in innovative restaurants such as Café Spice in New York, the Mondrian Hotel in Los Angeles, and the Park Royal Hotel’s Indian restaurant in New Delhi, but her real love is delicious and stylish food that is simple enough to cook at home. She challenges fiercely the assertion that Indian food is a special occasion meal and is determined to make ‘cooking an Indian’ as common as rustling up a stir-fry.
In July 2011, Anjum's longstanding business dream came true and The Spice Tailor launched. The range of authentic, quality, at-home Indian cooking products started with a range of cooking sauces, which have been hailed as one of the most significant product innovations in the World Foods category in the last decade, rivalling (and indeed exceeding) restaurant quality dishes. The range is distributed through all the major multiples including Waitrose, Tesco, Sainsbury's, Morrisons as well as Ocado, Booths and Budgens. In 2013, The Spice Tailor went international and launched in Australia, distributed through supermarket giant Coles. Anjum has since appeared in various media titles including Cuisine, Taste, Super Food Ideas and also appeared on TV cookery show Everyday Gourmet aired on Network Ten, and The Morning Show aired on Channel 7. As well as sauces, Anjum has now also added chutneys and naans to the range and looks to launch further product extensions next year.
Anjum Anand grew up in London but has also lived and studied in Geneva, Paris and Madrid. After gaining a European Business degree she decided to develop her interest in Indian cookery and, in particular, making her native food fresher, lighter and simpler to cook.
She has worked across the world in innovative restaurants such as Café Spice in New York, the Mondrian Hotel in Los Angeles, and the Park Royal Hotel’s Indian restaurant in New Delhi, but her real love is delicious and stylish food that is simple enough to cook at home. She challenges fiercely the assertion that Indian food is a special occasion meal and is determined to make ‘cooking an Indian’ as common as rustling up a stir-fry.
In July 2011, Anjum's longstanding business dream came true and The Spice Tailor launched. The range of authentic, quality, at-home Indian cooking products started with a range of cooking sauces, which have been hailed as one of the most significant product innovations in the World Foods category in the last decade, rivalling (and indeed exceeding) restaurant quality dishes. The range is distributed through all the major multiples including Waitrose, Tesco, Sainsbury's, Morrisons as well as Ocado, Booths and Budgens. In 2013, The Spice Tailor went international and launched in Australia, distributed through supermarket giant Coles. Anjum has since appeared in various media titles including Cuisine, Taste, Super Food Ideas and also appeared on TV cookery show Everyday Gourmet aired on Network Ten, and The Morning Show aired on Channel 7. As well as sauces, Anjum has now also added chutneys and naans to the range and looks to launch further product extensions next year.